
I’m Dan, a Creative Director specialising in Brand and visual identities.
I have over 20 years’ experience in creating visual identities, refreshing and maintaining brands, designing and developing websites and working with clients to bring ideas to life in a creative and engaging way. After 10 years working in a top independent London agency I went freelance in 2012 and set up Aviary Creative. Since then I have collaborated with many talented people and businesses.
I love the details, and pride myself as being one of the rare breed of creatives that doesn’t just focus on big picture ideas, but also really care about the finer details. I love a challenge and am often working at pace with my clients, to turn work around quickly and efficiently.
I’m very flexible with how I work and collaborate with both Clients and Agencies. I have worked both with client and agency teams, as well as individually. I have a network of talented like-minded creatives that I collaborate with when needed.
Services
I take a client brief from the intial idea, right through to implementation and production.
These are the core creative services I offer:
→ Brand visual identity
→ Logo design and artwork
→ Brand guidelines and style guides
→ Photography direction
→ Image and illustration banks
→ Website design and development (including e-commerce)
→ Annual reports and whitepapers
→ Event and exhibition design
→ Email templates and e-newsletters
→ Print and literature design.
I’ve had the privilege to work on a diverse range of projects for a broad array of clients, across many different business sectors in the past. Below is a selection of some of the clients I've worked with.




















Contact
info@aviarycreative.co.uk
© Aviary Creative 2025.