Button are marketing communication specialists. They bring brand stories to life for retail, consumer and leisure businesses large and small, by developing campaigns that get their clients’ noticed.
They work on projects of all sizes – from setting up a simple blog to managing larger more complex marketing projects and they understand the importance of communicating the right message at the right time in the customer journey. Button know that every shop window, every tweet, every event counts – so they are passionate about turning strategic direction into compelling stories that shine in this competitive market.
We were asked to reinvigorate the Button website, to coincide with a new strategic direction. The site was built within the WordPress CMS, and is fully responsive. As part of the process, we worked with their copywriters to develop a refreshed tone of voice for the site and we sourced a library of imagery that was used throughout the site and beyond, into Button’s social media channels.
A series of tactical comms was also produced to give Button the professional edge in client meetings and workshops.